Check Out Women in Agriculture Webinars!
They are offered on the second Tuesday of every other month. They are FREE and open to all!
Register: https://2026wiawebinars.eventbrite.com
Register: https://2026wiawebinars.eventbrite.com
Offered on the second Tuesday every other month. Topics cover all areas of risk management.
| DATE | TOPIC | DESCRIPTION | |
|---|---|---|---|
| 2/10/2026 | Beyond Breakeven: Pricing Strategies that Pay in Produce Marketing (40-minute presentation) | Marketing plays a central role in determining the profitability of produce, particularly in securing price premiums in competitive markets. This session will explore a range of pricing strategies beyond recovering costs. We will examine fundamental marketing concepts such as markups, margins, and how to effectively set prices above breakeven while accounting for fixed and variable costs. We will also explore strategies such as price discrimination, which allows sellers to capture value from different consumer segments, and bundling, which can increase sales volume and encourage larger transactions. Additional considerations will include how product differentiation (for example, emphasizing organic, local, or sustainably grow attributes) influence consumer valuation and willingness to pay. These insights may help producers improve their marketing position and compete more effectively. | Invited Speaker, Dr. Kofi Britwum, Assistant Professor, Department of Applied Economics and Statistics, University of Delaware |
| 4/14/2026 | From Planting to Harvest: Production Challenges That Trip Up New Farmers | Beginning farmers can face challenges with accessing land markets and capital, but in addition to these major challenges there can also be day to day production sticking points that emerge in the first few years of farming. This talk will be focused on common production hurdles such as planning and timing, interpreting plant symptoms, and making management decisions. | Haley Sater |
| 6/9/2026 | Tomatoes 101: From Variety Selection to Managing Pests and Disorders | This webinar will guide farmers through the essential steps of successful tomato production. Topics covered will include: selecting appropriate varieties for your market and growing conditions, comparing field and high tunnel production systems, and reviewing common abiotic disorders that can affect plant health and fruit quality. The session will also highlight the most prevalent insect pests and diseases in tomato crops and provide practical strategies for prevention and management. | Dr. Veronica Yurchak |
| 9/8/2026 | Season Extension for Small Farms: Cold Frames, Tunnels, Row Covers & ROI | Season extension tools like cold frames, high tunnels, and row covers can help small farms capture early and late markets while improving crop reliability. This session will walk through the strengths and limitations of each system, including crop choices, temperature management, and labor needs. We’ll also look at simple ways to evaluate return on investment so growers can decide which tools make the most sense for their farm size, climate, and production goals. | Hayden Schug |
Understanding IPM Basics and developing an IPM plan
Video Length: 44:25 | Date: November 11, 2025
Speaker: Hayden Schug, UMD Extension
Description: An overview of different IPM techniques and the best practices for implementing them, then how to develop an IPM plan for your specific growing operation, as well as helpful resources. Watch video
Native Grasses 101
Video Length: 33:59 | Date: September 9, 2025
Speaker: Mikaela Boley, Extension Educator, University of Maryland Extension-Talbot County
Description: A quick look at some of Maryland's underutilized native grasses, their benefits, and how to incorporate them into landscapes. We will also take a look at some non-native, invasive grasses that are ecologically harmful and their native alternatives. Watch video
Looking for previous webinars!
All our recorded webinars can be found on our Youtube channel, MidAtlantic Women in Agriculture.